Intgral
Shining from sea to sea
Client
Intgral
Industry
Professional services / Technology
Know-how
Identity
Mandate
Firmly rooted in Quebec for the past 25 years, Intégrale-mbd, a leader in database marketing, wanted to pursue its growth strategy across Canada. Our mandate was to adapt its brand image to this new context while maintaining the brand’s clear leadership position in Quebec. The result? We rebranded the company as “InTgral” with a new visual identity, making it bilingual without changing its name. Smart.
