Desjardins Group
The Galas Ascension
Client
Desjardins Group
Industry
Financial Institution
Know-how
Events
Challenge
What you should know
For the fifth year in a row, Bob was mandated by Desjardins to organize six galas designed to celebrate winners across multiple networks. Despite a return to in-person events, the team was able to take on the challenge by putting together a series of galas over eight months, each tailored to different guests while maximizing production efforts.
Since each gala celebrated between 50 and 600 winners, the team designed a blueprint that ensured every recipient felt seen and celebrated. The umbrella-management approach used over multiple consecutive evenings was praised for its exceptional efficiency, with guests reporting a satisfaction rate of 99%.